This project highlights a ticketed after-hours event and Q&A in Henry Ford Museum of American Innovation on with beloved CBS Sunday Morning correspondent and host of The Henry Ford’s Innovation Nation, Mo Rocca as he shares accounts from his new book, “ROCTOGENARIANS: Late in Life Debuts, Comebacks, and Triumphs,” an inspiring collection of stories celebrating the triumphs of people who made their biggest marks late in life.
Below you can see the collateral I developed, which included social posts to promote the event, various book signage, a powerpoint panel slide, as well as email ads and web images.
Book Signage
Digital Assets (Landing Page Header, Email well, Email ad, Passport Image, Facebook Event Header)
Social Assets
Instagram Story
Instagram Post
Facebook/Twitter
